Mobiversal Blog

Everything you need to know about creating, developing and launching your app

ASO Ilustration
Feb 15, 2021 17 min. read

5 Key drivers of ASO strategy for a successful app

What is App Store Optimization? App store optimization is the process of improving an app’s visibility in app stores to increase conversion (getting more users to download the app). In...
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app illustration
May 25, 2020 6 min. read

Why Most Apps Fail

Answer: Because at least half of the budget isn’t for marketing. Wait what? Marketing!? But I’m building this awesome product, that will surely be enough for people to be noticed...
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app numbers
May 18, 2020 12 min. read

How To Grow Your App – App Store Optimization

Efren Barahona on unsplash What you'll find in the article (ASO tips): TitleKeywordsReviewsNumber of downloadsApp logoApp screenshotsApp videos Today we’re going to talk a bit more about a marketing effort...
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grow your app numbers
May 7, 2020 7 min. read

How to Grow Your App. An Overlooked Perspective

Balázs Kétyi on unsplash People who want to build apps are generally enamored with the feature set they thought of. And that’s generally a good thing to be excited about,...
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Apr 16, 2020 8 min. read

Advertisers Are Pulling Out Because of COVID-19

The current ongoing pandemic is a harbinger of what’s to come. Society is probably not going to go back to what it was before, not having gone back before other...
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apple-google
Apr 13, 2020 3 min. read

How Health Apps Fight Against COVID-19

Health applications have been a great addition to society as we know it. Coupling the ubiquitousness of smart devices with good software makes for a better health-centric view on life...
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coin view
Mar 17, 2020 16 min. read

How do Mobile Apps Make Money?

So you’re sitting at home, browsing the internet as per usual (too much Reddit, I know...we’re all guilty of the same pleasure) and you open up another tab to see...
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Mar 4, 2020 8 min. read

How Messenger got an 84% Boost in Performance

Codenamed Project LightSpeed, Facebook’s Messenger got a revamp on iOS, and from a technical standpoint, it’s a feat that deserves much praise. In short, they managed to: Make the app...
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