Mobiversal Blog

The growing number of smartphones is influencing a lot of industries, however in the banking industry, people are still preferring to transact on their desktops rather than on their smartphones....

Chipotle is a company we mentioned before in the past for their efforts on being innovators when it comes to bridging the restaurant world with the mobile world. They are...

People are spending about 85% of their time in buildings doing activities like working, shopping, eating, and unlike outside where we can rely on GPS technology, indoors we are relying...

Mobile has impacted so many aspects in our lives and health is one of them. But to see exactly how are US mobile users seeing health apps, we'll look at...

More and more people are relying on their smartphones to help them manage their lives these days as the sheer number of smartphone-toting individuals suggests. Apps to help people remember...

This month Gartner estimated the number of downloads in app stores to reach 102 million in 2013, from just 64 billion during 2012. Out of the total number of downloads...

Millward Brown Digital surveyed 1,572 mobile users from the United States, the United Kingdom, Australia, New Zealand, France, Germany, Spain, and Italy, to find out how consumers prefer to be...

In their September SMART report, Millennial Media (mobile advertising company) shared some insights on how the automotive industry is using mobile ads to reach potential buyers. Mobile is also changing...

Hospitality Technology did a survey on US executives running restaurants around the globe about the marketing tactics employed in 2013 to promote their units. There was an increase on each...