Mobiversal Blog

Everything you need to know about creating, developing and launching your app

app downloads revenue
Aug 2, 2013 3 min. read

Google Play passed iOS App Store in Downloads

App analytics company App Annie released recently their App Index, an analysis on the major moves in the app market on Q2 of 2013. Google Play takes lead in terms...
Flavius Saracut
abandonment reasons
Jul 31, 2013 4 min. read

Five Tips On Reducing Abandonment in mCommerce

The global online retail market is now worth $1,064 billion, is growing by circa 20% a year and on average we all spend $1,354 a year. Smartphones and tablets are...
Flavius Saracut
Enterprise App Store
Jul 30, 2013 5 min. read

Latest Trends in Enterprise App Development

Consumers are already hooked on apps but enterprises are also running in this mobile race. Mobile enterprise app demand contributed to a 3.3% year over year growth in the applications...
Flavius Saracut
can we help you with something
Jul 29, 2013 2 min. read

Target Promotes Its Apps With In-store Signage

One retailer that really loves mobile is Target, they recently launched an in-store campaign to promote its iPhone and Android app. The call-to-action signs are placed throughout the store, including...
Flavius Saracut
smartphone users
Jul 24, 2013 2 min. read

How Do Children and Families Use Smartphones?

Zact, a smart mobile service provider did a survey on 1,020 respondents in the U.S. looking at how parents are seeing mobile technology, in relation with their children. Around 64% of...
Flavius Saracut
home screens
Jul 23, 2013 5 min. read

Are We Becoming App Dependent?

It’s a known fact that mobile apps have definitely changed our lives. From games, news, messaging, and even health, there is always an app for that. In a survey presented...
Flavius Saracut
cost savings
Jul 17, 2013 3 min. read

mHealth And mFitness Generate $36B of savings

mHealth and mFitness are two sectors that are highly impacted by the mobile technologies. The healthcare sector has been in existence for hundreds of years and is characterized by a...
Flavius Saracut
App promotion illustration
Jul 12, 2013 4 min. read

How Are Marketers Seeing Mobile in 2013

Chief Marketer conducted a survey on over 600 respondents that identified themselves as B2B marketers (48.9%), B2C marketers (18.6%) or as a company that targeted both (32.5%) to see how...
Flavius Saracut
Moms are gamers too
Jul 5, 2013 4 min. read

What American Mothers Are Doing On Their Phone

Moms represent a very important category for developers and advertisers as they control an important part of the expenditures budget. Flurry recently released a report on how american mothers are...
Flavius Saracut