Mobiversal Blog

Along with the rise of smartphones and tablets number, advertisers have seen the benefits and subsequently increased their mobile spending. Mobile internet advertising spending worldwide - on all forms like...

We saw lots of industries like hospitality, automotive, real estate, even alcohol producers implementing mobile strategies, so why should we be surprised that the beauty industry wants to use mobile...

Companies can increase customer satisfaction by deploying mobile app strategies. A good example of a company that really innovated in raising customer satisfaction through the use of mobile apps is...

We took a look last year at how car makers are trying inform and entertain clients even with games, however brands like Ford and BMW are doing big steps in...

A lot of us are already using online banking but there's a natural next step and that is mobile banking. A recent report from Juniper estimates that mobile banking users...

TV commercials or Super Bowl commercials bring food companies a lot of awareness, however they come with a big budget. Introducing mobile apps, a new way for food makers to...

Education is shaped by a lot of technologies and trends including by mobile apps. One aspect mobile apps are facilitating is access to information no matter where you are. Apps...

Why companies in general should consider mobile apps in the first place: 1. Ubiquity of smartphones: Smartphones will increasingly replace feature phones. A recent study from International Data Corporation (IDC)...

In 2013  the number of smartphones will outgrow the number of feature phones that will be shipped, making it a first in the mobile phone market on an annual basis....