Mobiversal Blog

Everything you need to know about creating, developing and launching your app

Apr 17, 2013 3 min. read

Consumer Goods Marketers Spend On Mobile Ads

Along with the rise of smartphones and tablets number, advertisers have seen the benefits and subsequently increased their mobile spending. Mobile internet advertising spending worldwide - on all forms like...
Cristina Radu
Beauty Industry Numbers
Apr 16, 2013 3 min. read

L’Oréal Engages Customers Through Apps

We saw lots of industries like hospitality, automotive, real estate, even alcohol producers implementing mobile strategies, so why should we be surprised that the beauty industry wants to use mobile...
Cristina Radu
Apr 11, 2013 3 min. read

Enhance Your Marketing Through Apps

Companies can increase customer satisfaction by deploying mobile app strategies. A good example of a company that really innovated in raising customer satisfaction through the use of mobile apps is...
Cristina Radu
Apr 1, 2013 3 min. read

Car Makers Put Apps On Steering Wheel

We took a look last year at how car makers are trying inform and entertain clients even with games, however brands like Ford and BMW are doing big steps in...
Cristina Radu
chase collage
Mar 29, 2013 3 min. read

Mobile Banking Apps Used By 1B+ People

A lot of us are already using online banking but there's a natural next step and that is mobile banking. A recent report from Juniper estimates that mobile banking users...
Cristina Radu
starbucks collage
Mar 26, 2013 3 min. read

Food Companies Are Cooking Mobile Apps

TV commercials or Super Bowl commercials bring food companies a lot of awareness, however they come with a big budget. Introducing mobile apps, a new way for food makers to...
Cristina Radu
Mar 20, 2013 2 min. read

The Impact Of Apps On Higher Education

Education is shaped by a lot of technologies and trends including by mobile apps. One aspect mobile apps are facilitating is access to information no matter where you are. Apps...
Cristina Radu
Mar 18, 2013 5 min. read

Drugstores are Using Apps To Drive Revenue

Why companies in general should consider mobile apps in the first place: 1. Ubiquity of smartphones: Smartphones will increasingly replace feature phones. A recent study from International Data Corporation (IDC)...
Cristina Radu
top 5 markets
Mar 8, 2013 2 min. read

Smartphones Outgrow Feature Phones Worldwide

In 2013  the number of smartphones will outgrow the number of feature phones that will be shipped, making it a first in the mobile phone market on an annual basis....
Cristina Radu